Skip to content
Rugby League

It’s not North Korea! Why the NRL’s new media cop must never become a censorship cop

The NRL’s media cop could choke the game it is meant to protect
Getty Images

Daley leaves through the front door

Laurie Daley has timed his exit perfectly. He leaves New South Wales as a series winner, with Queensland filthy about the result and powerless to change it. Good. I think Queensland won 12 of 13 during its great run and plenty of dubious calls fell its way, sometimes tipping a series, so nobody north of the border should cry now that the bounce favoured the Blues.

I'm led to believe Daley won two series deciders in opposition territory as captain, then another as coach, although Mal Meninga might complicate that distinction and I need to check it. Either way, Daley has given everything he can give and there was little upside in dragging himself back next year.

Matt King is a defensible replacement. The choice was always between King and Boyd Cordner; Brett White was never a genuine hope, while King has served a proper apprenticeship as a Roosters assistant rather than demanding the job because he once wore a Blues jumper.

That matters. I hate the lazy habit of mistaking playing greatness for coaching ability. King was an Origin player, not an automatic selection or untouchable legend, and he has gone out to make his bones as a coach. He also shared responsibility for the Blues' bench-rotation stuff-ups this year, so he is no finished product. I still think he will go okay.

There is a feeling King may be keeping the chair warm for Ivan Cleary after he finishes at the Panthers in 2028. They could have gone with Des Hasler, but an older coach would surely have wanted a longer term. King fits the runway.

Origin coaching is selection under pressure

Representative coaching is a different beast, and King must learn quickly that reputation means nothing once the team sheet lands. Bob Fulton's great strength was understanding that some players rise in Origin despite not dominating club football, while other weekly stars shrink when the standard jumps.

Dean Pay proved it. I think he was playing second row and was probably only the third or fourth option for New South Wales, but he levelled the City forwards in the City-Country game, earned an Origin selection, buckled Queensland and then made the Kangaroo tour. Whatever level he reached, he conquered it.

That instinct cannot be borrowed. A weekly head coach makes those calls, then owns the blame when they explode. Benji Gamble went left field by putting rookie Javon Andrews at halfback and it backfired, but that is how a rookie coach learns. King has not lived through enough of those scars yet.

I think Andrew Johns would have got the Blues job had he volunteered, and now was the right time for him to try it. But football knowledge is only one part of coaching. I know his concern was running the camp consistently, staying level-headed and carrying the same energy every day. He knows himself better than anybody. If he did not believe he could do that, walking away was the honest call.

Melbourne bent, but they never surrendered

Melbourne disappointed this year, but burying them would be idiotic. I think they lost six straight games, possibly seven, and plenty of clubs would have surrendered, sacked the coach or waited for some crisis to shock them awake. The Storm instead regrouped, rededicated themselves and decided hard work was the way out.

That deserves respect because their problems were real. One player suffered a stroke, Katoa had a brain bleed after a concussion, Coates was absent all season and the back-row disruption shredded the defensive structure. Melbourne's edge defence finished as either the worst or second-worst in the competition, behind the Dragons, with teams cutting them apart on both sides and the Munster edge particularly vulnerable.

Craig Bellamy had to use young players he had expected to need for only one or two games across the entire year. Yet Hayden Watson debuted with composure, control and the confidence of somebody who belonged, while Jai Bowden also made his first-grade debut. I think Melbourne blooded about six or seven youngsters this year.

Wishart's versatility across one, six, seven and nine will be difficult to replace, particularly when Munster or Hughes seem to miss football regularly. Even so, I do not think Melbourne will miss him as badly as feared. They recruit well, develop replacements and understand succession better than nearly every club. This is not a rebuild. It is a reload.

Bellamy should continue if coaching sustains him

Bellamy should keep coaching while the job is helping him more than hurting him. There are health concerns, although the specifics are not mine to reveal, and I do not know whether the stress of coaching or the activity, routine and environment take precedence. Even the doctors did not know when he first faced that choice.

The expectation had been that he would retire after this season, but there is now some talk he might continue next year and I think the balance is leaning that way. That is Melbourne's silver lining.

The succession question can wait, but it cannot be ignored. There has been speculation Bellamy is preparing his son, a long-time Storm assistant who knows football thoroughly, although giving him the job would bring enormous pressure. The protection is Melbourne's system. Whoever replaces Bellamy will not be dumped into an empty office and told to imitate a giant; the club will circle the new coach, retain the surrounding structures and give him every chance to survive.

Brisbane are gone, and the halves problem is real

Brisbane supporters can stop pretending now. Their season is over, Adam Reynolds retires this year, Ben Hunt plays on next year and there is no obvious long-term seven ready to seize the side.

Pezet has not set the world on fire at Parramatta, but I think Brisbane will give him the first opportunity, with Hunt available to rescue games when required. He will get every chance. He will also inherit enormous pressure because Brisbane cannot bluff their way through poor game management.

The Raiders provide the warning. They underestimated the loss of Jamal Fogarty, hoped to fast-track Ethan Sanders and then endured a rough period when their control disappeared. To their credit, they protected Sanders and stuck solid, but the absence of Fogarty's management still hurt them.

I think Brisbane will suffer something similar. There will probably be lean stretches while the new combination learns how to control games, close sets and absorb pressure. Brisbane never stay down forever, but their name will not solve this problem. Their halves must.

A media cop must never become a censorship cop

The NRL's proposed media cop could clean up game commentary or corrupt coverage. The difference is enormous, and I will not condemn the policy until its full powers are clear.

Under the new broadcast deal, the NRL intends to employ somebody to monitor coverage and potentially remove commentators when it dislikes what they are saying. I am not across every detail. If the role is confined to commentators who ignore the action to conduct endless philosophical arguments about rulings, I can live with it. Sometimes they should just call the bloody game.

But if those powers reach newspaper stories, online reporting or magazine programs, the game is playing with fire. Legitimate criticism of the bunker cannot be scrubbed because it embarrasses administrators, particularly after another horror weekend. Rugby league's popularity comes partly from everything beyond the sidelines. It is a daily soap opera, and that relentless conversation helps make the broadcast rights valuable.

The Ashley Klein story was starved of oxygen until it disappeared, but silence did not make it illegitimate. Small stories build public expectation, which eventually forces transparency and proper investigation. Kill those stories early and administrators can hide failure behind a clean broadcast.

I have been dragged into a meeting before after discussing Souths players being arrested in Arizona. My boss called it a poor story unrelated to covering football; others backed away, but Ben Ikin stood beside me because his integrity is impeccable. Those issues are part of the game and cannot be censored out.

The NRL does not own rugby league. Administrators are custodians. Their job is to protect it, grow it and hand it over stronger. A media cop who improves commentary is useful. One who polices truth is dangerous.

Add Fanatics TV as a preferred source on Google

more from the newsroom
NRL players contesting possession under lights late in the season
August 3, 2026

September is exposing the builders, the bluffers & the clubs without a clue

Penrith Panthers players regrouping during an NRL match
August 2, 2026

The Premiership contenders have shifted gears. Penrith remain the team everyone must catch

Bulldogs are rising, but Crichton’s boot remains their finals fault line
August 1, 2026

Canterbury are finals-ready, but their defence must survive the run home